Thousands of LGBT Jews hold alternative Pride event in Soho

More than 2,000 LGBT+ Jewish people and allies held their own Pride parade in Soho this weekend after Pride in London declined to provide antisemitism awareness training for stewards.

The defiant showing took place Sunday outside Israeli restaurant Miznon on Broadwick Street with celebrations, singing, dancing, and drinks, with music from DJ Houmous.

Alternative Jewish Pride event in Soho, July 6, 2025 (Credit: Amanda Rose)[Missing Credit]

Addressing the crowd, Israeli activist and writer Hen Mazzig said the only flag in the world that is not welcome at mainstream pride parades now is the Israeli flag, “but Jewish queers are not going to get excluded,” he said, “We’re going to be louder and prouder and stronger. They can try and push us out, but we’ll never disappear, and we’re more united than ever.”

He added, “Being Jewish at Pride is not a problem to be solved, it’s a joy to celebrate.”

Hen Mazzig at the alternative Jewish Pride event in Soho, July 6, 2025 (Credit: Amanda Rose)[Missing Credit]

One attendee of the event said that “for a long time I’ve felt quite excluded from queer circles. I went to Israel to visit family not long ago but didn’t feel comfortable to admit that to acquaintances I know. But here, I feel like I’ve found my people. I can’t wait to come again next year.”

The event was organised by groups Stop The Hate and The Hineni Project, an organisation dedicated to tackling antisemitism in LGBT+ spaces, who said the party “is more than just a celebration, it’s an act of resistance and defiance.”

A Hineni Project founder said: “We set out to tackle antisemitism in the LGBT+ community – a task that our presence here today, rather than in the parade, only underscores the necessity of it.”

Alternative Jewish Pride event in Soho, July 6, 2025 (Credit: Amanda Rose)[Missing Credit]

Attendees were joined by allies and non-Jewish people from across London’s LGBT+ community.

This year was the second time an alternative Pride celebration took place for the Jewish community and allies. Last year’s celebration drew a crowd of some 1,000 people.